Members press release

RIA, USA - IFR Industry Association

A3 Business Forum Reaches Record Number of Attendees

Some 450 global automation executives attended the annual Association for Advancing Automation (A3) Business Forum, held January 22-24, 2014 at the Hilton Orlando Bonnet Creek in Orlando, Florida. The event focused on how new and emerging technologies have created new business opportunities for automation professionals around the world. With growth of nearly 20% compared to last year and over 120 first-time attendees, the 2014 A3 Business Forum reached more leaders from the robotics, machine vision and motion control industries than ever before.

"We're very gratified that our business forum reached a record number of attendees and also scored the highest evaluations ever," said Jeff Burnstein, President of A3. Comments from the attendees included: "I've been to other industry conferences like this, but none come close to this event?s quality," said Mike Faulkner, a first time attendee from Z-Laser America.

"The 2014 A3 Business Forum was a successful networking opportunity for our company, while the conference speakers were very informative and entertaining," said Joe Reams from Coval Vacuum Technologies. "We're already looking forward to 2015!"

"The event was very informative forum with lots of opportunity to meet with leaders in the motion control, vision and robotic industries," said Charlie Harris from Paletti USA. "The entire event was extremely well run."

Highlights of the event included the following keynote speakers:

  • Dennis Snow, Snow and Associates and former Disney executive, kicked off the event with a presentation on "Creating a World-Class Service Organization." His Disney experience helped frame his discussion on looking at everything through the lens of the customer.
  • Robert Atkinson, President, Information Technology and Innovation Foundation, who spoke on "Competitiveness, Innovation and Productivity: The Global Race for Advantage." This talk was especially interesting to the audience as Atkinson helped dispel the notion that automation takes jobs, but rather creates them.
  • Larry Bock, Founder and Principal, Science Spark; Creator and Executive Director of the USA Science & Engineering Festival, gave an exciting presentation about their upcoming festival in a presentation titled "Shock and Awe: Getting Students Excited About Science and Engineering." The festival will be held in Washington, D.C. April 26-27, 2014.
  • Adam Steltzner, Lead Landing Engineer, NASA's Mars Science Laboratory Curiosity Rover Project, whose presentation described the challenges he and his team faced and the lessons learned. It helped the audience understand how to lead high performance teams, manage innovation and drive excellence forward.
  • Alan Beaulieu, Principal, Institute for Trend Research, gave his take on the 2014 global economic forecast. Alan's bullish outlook on the economy was a great way to end the forum.

The 2015 A3 Business Forum is scheduled for January 21-23, 2015 at Disney's Yacht Club in Orlando. Go to www.a3automate.org for more information coming soon!